In an exciting development that aligns with Prime Minister Narendra Modi’s vision of promoting destination weddings in India, the state of Uttarakhand is poised to launch ‘Shaadivyah’, its first dedicated portal for wedding destinations. This initiative, inspired by PM Modi’s recent suggestion, aims to transform Uttarakhand into a coveted locale for matrimonial celebrations.
The official launch of ‘Shaadivyah’ is a significant milestone in Uttarakhand’s journey towards becoming a leading wedding destination. Invitations for the launch event have been extended to key ministers, including the Chief Minister and the Tourism Minister of the State, underscoring the portal’s importance at both the state and national levels. This portal is designed to showcase Uttarakhand’s enchanting venues, local traditions, and unique wedding experiences.
Echoing PM Modi’s sentiments in his speech, where he emphasized that couples are made by God, and questioned why people opt for foreign locales for their weddings instead of India, ‘Shaadivyah’ seeks to answer this call. The Prime Minister’s promotion of Uttarakhand as a wedding destination resonates through the portal, advocating the idea that at least one wedding in each household should take place in the “Land of Gods,” Uttarakhand.
Shaadivyah’s diverse venue choices are a standout feature. Each venue reflects Uttarakhand’s rich cultural heritage and picturesque landscapes. Here’s what makes each location special. For those seeking a royal and majestic setting, the palaces in Mussoorie provide a luxurious and grand backdrop. These venues are ideal for large, opulent weddings, offering stunning views and royal architecture. Perfect for couples who desire a romantic and intimate ceremony. The serene lakeside venues in Nainital provide a tranquil and picturesque setting, adding a natural and peaceful ambiance to the wedding. Rishikesh’s Spiritual Venues: For couples seeking a spiritual or tranquil atmosphere, Rishikesh offers venues that are both serene and holy. These settings are perfect for more solemn or traditional ceremonies, with the holy Ganges adding a spiritual dimension to the wedding.
The strength of Shaadivyah lies in its extensive network of local vendors, which contributes to both the authenticity and economic sustainability of the region. Caterers Specializing in Garhwali Cuisine: These caterers bring the traditional flavors of Uttarakhand to the forefront, offering a unique and authentic culinary experience for the wedding guests. Musicians Proficient in Pahadi Music: The inclusion of local musicians helps in creating an authentic cultural atmosphere at the wedding. Pahadi music, with its traditional rhythms and instruments, adds a unique touch to the celebrations.
The ability to tailor wedding packages as per individual needs is a significant aspect of Shaadivyah. Variety of Services: The platform offers a range of services including decor, food, entertainment, and photography. This comprehensive approach ensures that every aspect of the wedding is covered. Personalization: Couples can personalize these services according to their taste, budget, and wedding theme. This flexibility allows for a more personal and unique wedding experience. Budget-Friendly Options: Shaadivyah’s customizable packages also cater to varying budget ranges, making it accessible to a wider range of couples.
Shaadivyah not only focuses on the wedding experience but also on the cultural and economic aspects. Cultural Immersion: By incorporating local traditions, cuisine, and music, Shaadivyah ensures that weddings are not just events but a celebration of local culture. Supporting Local Economy: The use of local vendors and artisans helps in circulating the economic benefits within the community, supporting local businesses and crafts.
‘Shaadivyah’ is more than just a wedding portal; it’s a strategic initiative to boost the local economy. By attracting couples from across India and beyond, the portal is expected to significantly contribute to the growth of tourism and related industries in Uttarakhand. In line with global trends, ‘Shaadivyah’ also advocates for sustainable and eco-friendly wedding practices. The portal encourages the use of local and sustainable materials, promoting environmentally responsible celebrations.
The launch of ‘Shaadivyah’ marks a new chapter in the story of Uttarakhand, aligning with PM Modi’s ‘Wed in India’ vision. It is not just a portal; it’s a gateway to experiencing the divine beauty and cultural richness of Uttarakhand. As couples across the world begin to explore the mesmerizing landscapes of this region for their special day, ‘Shaadivyah’ stands as a testament to the potential of Indian destinations in hosting world-class weddings.
